Ep. 32: Better email with machine open tracking

When Apple’s email privacy program was released in September of 2021, many nonprofits questioned whether open rates as they knew them would fundamentally change—one way we’re addressing it is with our Machine Open Tracking update.

Please note: This vodcast was originally produced by EveryAction, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.

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