Fundraisers’ work is rapidly changing, expanding, and evolving, but your teams, resources, and budget aren’t necessarily growing. So, what do you need to do to adapt to the future?
We know one of the biggest changes happening right now in fundraising is the big demographic shift. For most nonprofits, your largest and most generous group of donors are exiting their prime giving years. Meanwhile, younger generations are poised to enter theirs — but these groups aren’t as large as your previous cohort.
Nonprofits will need to raise the same level of funds (or more!) from a smaller group of supporters, which means right now, fundraisers like you need the techniques and technology to help you retain more supporters and engage them in more complex (and effective) ways.
This webinar will focus on the three key strategies that will help you evolve your fundraising for better results now and into the future:
- Use data to predict which supporters are ready to give and when
- Innovate in a way that helps you stand out from the competition
- Segment your supporters for a more targeted, personalized experience
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