Whether you’re seeking recurring donors, major gifts, or volunteers, you need to send the right message, at the right time, to the right supporter. But how do you know what, when, and who that is?

Learn best practices to build your campaign and follow up with supporters when it’s done to ensure current and future success.

This webinar will highlight how Bonterra Fundraising and Engagement is built to help you:

• Use behavioral and demographic data to target audiences
• Optimize your email asks
• Automate your messaging the right way
• Analyze supporter trends
• Report on your successes to board members and other stakeholders

If you don’t have strong personalization and targeting, you risk skipping over supporters who may want to hear your message, striking the wrong note with a supporter and damaging your existing relationship, or fatiguing supporters to the point where they unsubscribe.

Check out this webinar to learn what pitfalls to avoid and discover must-do practices that deserve your time and energy!