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Ep. 31: Recruiting for your P2P campaign

How can nonprofits effectively use their digital channels to recruit peer-to-peer (P2P) fundraisers? It all comes down to segmenting your audiences the right way—Chris Hammond of Corporate Giving Connection explains.

Please note: This vodcast was originally produced by EveryAction, now a Bonterra solution. As a result, it features outdated branding, and you may hear references to products that have been renamed.

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